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Post by papri0404 on May 19, 2024 4:41:07 GMT -5
Choosing the right format for your advertisements is less trivial than it seems. The year begins with an explosion in mobile and vertical video. Here are reasons to switch your ads to the web. . A physical reason: we scroll down on mobile. so much that some cartoonists joke about the evolution of homo-sapiens Venezuela Email List towards homo-mobilis. In short, the format of advertisements, which was designed to be displayed on a computer, must imperatively adapt to mobile. Digital consumption is now seen on smartphones in the micro-moments of our st century nomadism. The laws of physics are then implacable. On mobile: you scroll downwards and very little to the sides. Vertical video: transition from homo sapiens to homo mobilis Let it be said, this is a turning point in the history of content marketing. At its inception, it was not recommended to broadcast photographs or videos taken vertically.
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